American Crew Texture Crème is a water-based formula that provides texture and shine to all hairstyles. It provides hair with a light control, hold and fullness that last all day, in all humidity level and it never gets sticky. It is enriched with lanolin that helps absorb and lock-in moisture, leaving hair feeling soft after styling. it is water based, remains pliable and distributes evenly throughout hair and rinses off easily. It contains Hydrolyzed Wheat Starch that gives hair a healthy gloss while PVP copolymer provides hair body and fullness to hair.
